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Marketing

Broadcasts

Pidi sends WhatsApp messages to your customers — Pidi only.

Pidi only. Broadcasts can only be sent through the chat panel. No dashboard interface for sending.

Tell Pidi

"Send a broadcast to all customers: New collection just dropped! Check out our Summer Edit"

"Write and send a broadcast about my new silver anklet collection"

"Broadcast a Diwali sale — 25% off everything"

Sample prompts

ScenarioTell Pidi
New launch"Broadcast: We just added 10 new earring designs!"
Flash sale"Send broadcast: 40% off all items, today only!"
Festival"Write and send a Pongal greeting with a mention of our festive collection"
Restock"Tell customers Gold Temple Necklace is back in stock"
Re-engage"Message customers who haven't ordered in 60 days — include 10% off"

Best practices

  1. Keep short — WhatsApp = scannable
  2. Include a link — easy to act
  3. Add urgency — "This weekend only"
  4. 1-2 per week max — respect attention
  5. Time it right — evenings and weekends

Power combo: "Pidi, write a broadcast about new arrivals, generate an Instagram image for the hero item, and draft a WhatsApp status." One conversation, full marketing push.

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